How to Shoot E-commerce White Background Product Photos | FD Photo Studio
Main +1 (323) 454-2323
530 East 8th Street; 5th Floor
Pro Studios +1 (323) 454-1314
224 East 11th Street; 2nd Floor
Art Studios +1 (213) 536-5631
1048 Santee Street; 5th Floor
Hill Studios +1 (213) 536-8030
1808 S Hill St; 2nd Floor
Olympic +1 (323) 968-1089
3316 E Olympic blvd
Yukon +1 (424) 453-2162
12828 Yukon ave
LA Lofts +1 (323) 997-8644
656 s Los Angeles st.
LIC Studios +1 (844) 644-3377
4020 22nd street; 4th floor
N.Y. Astoria +1 (917) 745-0053
35-58 37th Street, 3rd floor
Scott (Brooklyn) +1 (929) 337-6425
114 Scott Ave, 3nd floor
Metro (Brooklyn) +1 (347) 227-7629
1003 Metropolitan ave
Chicago +1 (312) 291-9092
124 N Campbell Ave
booked now
Studios in:
FD Photo Studio
Log in

How to Shoot E-commerce White Background Product Photos

White background Photography for Ecommerce Set up

White background product photography is a must-have skill in the toolkit of any brand, photographer, or content creator selling online. Whether you’re aiming for a clean e-commerce look, Amazon-ready images, or editorial-style product shots, mastering the white background setup is essential. It highlights your product, minimizes distractions, and delivers a professional polish that helps drive sales.

In this guide, we’ll break down everything you need to shoot white background product photos like a pro—without the guesswork.

Why White Background Works

Before diving into techniques, it’s worth asking: why is a white background so effective?

White background product photography remains the gold standard for e-commerce platforms, with Amazon mandating it for all merchants. A pure white backdrop is an effective way to make sure that your product steals the show, with no visual noise meaning there’s no other place for the spotlight to be than on your product.

Key Benefits of White Background Photography:

  • Universal Platform Compatibility: Works seamlessly across Amazon, eBay, Shopify, and social media
  • Enhanced Product Focus: Eliminates distractions and highlights product details
  • Professional Brand Consistency: Creates cohesive visual identity across product catalogs
  • Cost-Effective Marketing: Single images work for multiple marketing channels
  • Higher Conversion Rates: Clean, professional appearance builds customer trust

The key is achieving that clean, crisp look without over-editing or losing detail.

How to Shoot E-commerce White Background Product Photos -

What You’ll Need

The great news? You don’t need a full-blown production team to get professional results. At FD Photo Studio, all locations are fully equipped with everything you need:

  • Seamless white backdrops or cyc walls
  • Continuous lighting and/or strobes
  • Light modifiers (softboxes, reflectors)
  • Product tables or pedestals
  • DSLR or mirrorless camera (or a high-end smartphone)
  • Tripod for stability

Explore our Studio Locations to find a setup that suits your shoot.

Camera Settings and Shooting Tips

Whether you’re using a DSLR, mirrorless camera, or smartphone, manual control is your friend.

  • ISO: Keep it low (100-200) to reduce noise
  • Aperture: f/8 to f/11 for sharp focus
  • Shutter Speed: Adjust based on lighting (use a tripod to avoid blur)
  • White Balance: Set manually to match your lighting temperature
  • Shoot in RAW: For better control in post-processing

Composition Tip: Frame your product with a bit of extra space around it for easier cropping and editing.

How to Shoot E-commerce White Background Product Photos -

The Ultimate 3-Light Setup for White Background Photography

Lighting is where the magic happens. Even if you have a pure white backdrop, it won’t look crisp on camera without proper lighting. Here’s a step-by-step guide to building a professional lighting setup:

1. Key Light Placement (Front Lighting)

Position a large softbox or umbrella light directly in front of your product, slightly above and angled down at about 45 degrees. This helps reduce harsh shadows and evenly illuminates your subject.

  • If you’re using continuous LED lighting, ensure it is daylight balanced (around 5500K) for color accuracy.
  • Adjust the light’s distance to control the softness—closer for softer light, farther for more defined shadows.

2. Fill Light (Side Lighting)

Place a second soft light or reflector on the opposite side of the key light to fill in any shadows. This prevents one side of the product from looking too dark and maintains balanced exposure.

  • A white foam board can also work as an affordable fill if you’re shooting solo.

3. Background Lighting

Use two additional lights pointed directly at the white background (cyc wall or paper roll). These should be set up symmetrically, one on each side, slightly behind the product and aimed toward the background.

  • These lights ensure the backdrop is exposed a stop brighter than your product, which helps it appear pure white (RGB 255/255/255) in-camera.
  • Watch out for light spill onto the product—use flags or barn doors to control beam spread if necessary.
How to Shoot E-commerce White Background Product Photos -

Tips:

  • To eliminate unwanted shadows under or behind your product, add a bottom reflector or use a light table or use a hair light or top-down fill to lift shadows from the top
  • Use diffusers to soften harsh LEDs or strobes.
  • Use lighting ratios (e.g., 1:1.5 key-to-fill) to keep your product dimensional.
  • Keep all lights at the same color temperature to avoid color inconsistencies.
  • Take test shots and fine-tune the position and power of each light.

Advanced Lighting Techniques for Different Product Types

1. Reflective Products (Jewelry, Electronics)

Challenge: Avoiding unwanted reflections of lighting equipment

Solution:

  • Use larger light sources positioned further away
  • Employ white cards or light cone to create clean reflections
  • Position lights at extreme angles to avoid direct reflection
How to Shoot E-commerce White Background Product Photos -

2. Dark Products (Black Electronics, Dark Clothing)

Technique:

  • Increase background light intensity by 1-2 stops
  • Use white reflector cards on opposite side
  • Use white cardboard for dark and shiny objects while black increases contrast of very bright objects

3. Transparent Products (Glass, Perfume Bottles)

Approach:

  • Backlight the product to show transparency
  • Use gradient lighting from background
  • Position lights to create rim lighting effects
How to Shoot E-commerce White Background Product Photos -

Conclusion: Mastering White Background Product Photography

Professional white background product photography combines technical expertise with creative vision. By presenting your products in a visually appealing and professional manner, you increase the likelihood of customers adding them to their carts and completing a purchase.

The key to success lies in:

  • Investing in proper lighting equipment for consistent, professional results
  • Mastering camera settings for optimal image quality
  • Developing efficient workflows that scale with your business
  • Staying current with platform requirements and best practices

Whether you’re launching a new e-commerce store or upgrading existing product photography, these techniques will help you create images that convert browsers into buyers.


FD Photo Studio offers affordable, professional photography spaces in Los Angeles, New York, and Chicago. Our flexible booking options and affordable rates make high-quality studios accessible to photographers and content creators at every level.

Feel free to head over to our website, check our online calendars for availability, and fill out our reservation form. That’s it! Our streamlined booking process makes it very easy to book your creative session in under a minute.

Call us at +1 (323) 454-2323, or email us at info@fdphotostudio.com. We also have a live support chat on our website where you can get directions, request help, or ask questions.

Find a Photo Studio near you

  • L.A. Studios

  • N.Y.C Studios

  • Chicago Studios

0 Comments
Inline Feedbacks
View all comments

Rent Studio

starting from
  • Lights
  • Modifiers
  • C-Stands
  • V-Flats
  • Wi-Fi
  • MUA Station
BOOK ONLINE
  • Overnight Booking

  • By providing a telephone number and submitting this form you are consenting to be contacted by SMS text message. Message & data rates may apply. You can reply STOP to opt-out of further messaging

Clients Review

My first time here and had a ball. Great experience. Beautiful view! Perfect natural lighting and had use of equipment. Great ...

READ MORE

Really enjoy using the new studios. Great natural light and the studio is well equipped with everything I would need to shoot f...

READ MORE

Used FD Studios for first time- great experience. I forgot my triggers- no problem, I was able to borrow some. Alex was a cool g...

READ MORE

Used FD multiple times for photo shoots for Volga Verdi clothing line – the results are amazing! Great rates, convenient locatio...

READ MORE

I love FD studio. This place is like a home to me :). I use this studio a lot to shoot portraits, engagements, fashion and artwor...

READ MORE

We did shooting of our products at FDPhotostudio. Reasonable price, great service and convenient location compare to other places...

READ MORE

This was my first experience of working in a professional photo studio. To tell you the truth, I didn’t quite know how to set th...

READ MORE

First time using the studio and I must say the experience was terrific. Alex was great to work with and could not be any nicer. Th...

READ MORE

Toba was fantastic to deal with throughout. From our first call to the point when we had wrapped out - she was great. Thank you...

READ MORE

The lady at the front desk helped me with setting up the light. I had a few questions and was humble in response. Definitely comin...

READ MORE

Great staff, easy to work with and very helpful.

READ MORE

Just great location and very chill!

READ MORE

I actually haven't rented studio space here yet, but I felt like I should write a review based on the customer service I've experi...

READ MORE

I have been using FD Photo Studio for the past 6 months and the experience has been nothing short of excellent. The studios are cl...

READ MORE

Great place!

READ MORE

It's BEST place to implement any ideas for photo and video shooting. The location inspires to create unique work. Thank you guys f...

READ MORE

I had a superb experience with FD Photostudio. I had no problems reserving the studio, confirming it and shooting there! The staff...

READ MORE

Having shot at FD Photo Studio for about 5 times, I can't help but say that this place is a gem in the middle of LA. It is really ...

READ MORE

The best studio in town no doubt, lots of space plus latest equipment, strongly recommend!

READ MORE

Great place! Been there for a few times and will definitely shoot more up there!

Guys who work there are cool and the ...

READ MORE

Update, I posted some snap shots of studio C. Seriously quick snap shots but you get the idea! I would love to keep the studio as...

READ MORE

I shot here a few times and have been happy each time. The staff have been more than helpful and accommodating. Parking is easy...

READ MORE

Shot at FD Photo Studio last week and it was a pleasure shooting there. They have a full bathroom with shower for models, alien...

READ MORE

This is a straight-forward studio, and works great as that. The space is very customizable. I have shot in Studio B, and am ren...

READ MORE

This studio is so dope! Great natural lighting and really cool space. They have good portions where to get ready for hair and m...

READ MORE

Stage A has great natural light and the all white paint makes for nice high key indoor window light shots. Great for quick small-s...

READ MORE

Awesome place and very good rates. Alex is always helpful . That's my first time at the new location and it's just perfect, lar...

READ MORE

I love this place! Such an inspiring and versatile studio! Great atmosphere and amazing people working there! So friendly and h...

READ MORE

I've shot at FD Photo Studio several times. The place is huge with 3 different spacious studios. I've honestly had the best exper...

READ MORE

After seven months of doing nothing I decided to do some review of what I learned in lighting and rented the studio for a while. V...

READ MORE

Great place. the set up, the rooftop access is a wonderful plus and the rates are great.

READ MORE

Everyone was so nice working there. The płace was fantastic and price was amazing. Very happy

READ MORE

Such a great studio to shoot , Studio A is really amazing with large windows to allow in natural sun light, and enough room for...

READ MORE

Love the natural lighting. Great place to shoot. Nice friendly staff.

READ MORE

LOVE this studio! SHOOT HERE!! I ll be in to shoot tomorrow for the 2nd time this week. Grateful!

READ MORE

It was great. Wish we booked more time. Definitely coming back!

READ MORE

Very friendly! Love this studio.

READ MORE

Used the studio multiple times for various projects, mostly for my product photography. They have the mannequins, steamer and a...

READ MORE

Gorgeous space, and another WINNER WINNER headshot session! I really love bringing clients to your space

READ MORE

The staff was great. Super friendly and helpful. The space is also perfect, with plenty of natural light.

READ MORE

Wonderful customer service... Always a pleasure shooting there. No issues except I wish that
someone would be available ...

READ MORE

I shot here for the very first time yesterday. Great location, great light, great studio!!! Everything you need is there. Th...

READ MORE

Toma at FD Photo Studio worked as our photo assitant during our shoot -- she is very knowledgeable and helpful! All facilities ...

READ MORE

You can tell by the lack of space in their schedules that FD Photo Studio is starting to catch on as the go-to hourly rental. Easy...

READ MORE

We recently shot our Fall 15 Product Look Book and could not be happier or more pleased with our overall experience at FD Photo St...

READ MORE

Thanks for a great video shoot. The staff was always there and very helpful. We will be booking FD Studios again soon, THANKS!!

READ MORE

Great studio spaces and value! I chose FD Photo Studios for my shoots on my recent trip to LA from Sydney Australia. Pro Studio I...

READ MORE

This place is amazing! The staff is really helpful and the place is very clean and ready to go when you arrive. For this rate, I w...

READ MORE

Our first experience with FD Studio was pretty amazing. From the helpful, really nice staff to the space itself, for the price is ...

READ MORE

Amazing space, very helpful staff. I will always continue to bring business to this studio.

READ MORE

I am the manager of a rock band in SoCal called Real Fiction. We were in need of a location to film their music video on a tight b...

READ MORE

Love the atmosphere. Great natural lighting...plus the rates are very reasonable. A+++ all around. I will be shooting there again.

READ MORE

Love this awesome studio Art 3! Will be back for more photoshoot for my next season designs for Summer 2017. Thanks FD Studio!

READ MORE

I love shooting at FD. The staff is great and the booking system is seamless and efficient. Great space and great light if you ant...

READ MORE

Anytime I"m visiting LA, FD is always my go to. Great studio space, easy to access and friendly staff.

READ MORE

Great place I just shot at Hill St. Studio 2 today and lots of Natural light plus 3 Alien Bee Strobes. Really clean and super clos...

READ MORE

I love FD studio because of their staff and of course their bright natural lighting. I also love the wooden background for art 1 a...

READ MORE

I love shooting on several of the stages this studio has to offer. The staff all have outstanding personalities and are very helpf...

READ MORE

This was an amazing collaboration with lovely models and great photographers. I worked with this Model creating a look that compli...

READ MORE

This is my go-to studio when I shoot. I absolutely love the gorgeous sets, the lighting equipment is always in great shape and rel...

READ MORE

Awesome place! The location we filmed at worked perfectly. Victor was a blast. Super helpful and friendly. I will definitely book ...

READ MORE

We had a great experience LOVED shooting there!! Staff was fantastic as was the location. Ease of use and exactly what was pictu...

READ MORE

I've used FD Studios Several times & every time I go, I'm always leaving satisfied. Keep up with the amazing stages! I hear you ma...

READ MORE
See All Studio Reviews
Events absent. Please check later!
BBB Accredited rental photo studio - FD Studios SSL Certified Trusted Rental Photo Studio Logo Comodo