Photographer Oliver Lum about the shoot:
Given that Madison is based on the east coast, when we first started planning our shoot, we wanted to try shooting something that took advantage of the resources and opportunities available in LA. As we were discussing ideas, Madison sent a few inspiration images shot at the rain room (Hill 7). As luck would have it, I’d been meaning to try shooting there. The shoot got off to a rocky start, as technical issues trying to mix strobes from different manufacturers led to almost 30 minutes of lost time. However, it turned out to be a blessing in disguise. While I usually prefer to shoot natural light, I thought that due to the black walls shooting natural light would be out of the question. I obviously turned out to be completely wrong. All of the shots here used only the available light, and a single 3′ x 4′ reflector camera left to bounce some of the window light to lightly fill. Once we got started, the shoot could not have gone better; Hazel’s makeup withstood the water better than anyone expected, the light catching off the rain drops accentuated Madison’s incredible physique, and we made off with some great images!
Oliver Lum is a LA / San Diego-based photographer who recently moved from the east coast. His style mixes the lighting, composition and editorial color grading found primarily in fashion photography with the style, poses, and sets more emblematic of the glamour genre. An applied mathematician by day, the technical aspects of photography are what originally led him to start shooting. He credits @5twenty1, @jethroalaba, @dreamstatelive, and Khoa Bui as some of his biggest creative influences. To contact him for tests or collabs, reach out to him on his IG at @olphotographic.
Studio Hill 7 also known as a rain-room stage, offers unique experience for photographers to capture images in a wet environment”. Equipped with one of a kind shower system, now you can shoot models in the “rain” against white/black backdrops. For more information visit stage Hill 7 on our website.